Site Showcase: Gratitude

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Designer's Name: Joanne Whyte

Email Address: jo@simplywhytedesign.co.nz

Your Studio Name (if applicable): Simply Whyte Design

Your Site URL: https://www.simplywhytedesign.co.nz/

Client's Site Name:: Gratitude

URL of Page you Want Featured if you are not submitting your own images: https://www.gratitude.co.nz/

Client Site Description: eCommerce Site

Template Chosen: Hyde

Why did you choose that template?: This was the best template that I found that had the closest layout to what I was thinking in my head.

What was the Client's Objective?: To create a beautiful e-commerce site that she could manage herself

Tell us a bit about the design process?: I worked with the client very closely on this project, I first got her to fill in a brief, we then went to the wireframe stage, then I started designing, from there it was about importing products, descriptions, copy and setting up the e-commerce side of things.

How did you help the client differentiate their business through design?: The client had a really clear vision of what she wanted, the website needed to be minimal and match the products and branding. We didn't over complicate anything and wanted it to be super easy to use and for the main goal for users to be able to quickly and easily find what they were looking for while creating something stunning.

Is there custom development? What about custom added CSS? Can you tell us why you did or did not use these edits?:Accordion

Full-width Instagram feed

custom summary block circles

Pink slider background titles

What are the top three creative features you used in the design?: The color palette 

The contrast of different shapes. For example the circles on the home page.

I also really like the simplicity of the blog category layout

Anything else you want us to know about the site?:

Vendors used?: n/a