Site Showcase: Onyx Communications
So alluring. Check out this creative combination of sophisticated branding and standard content blocks. Together the combo sets this site apart.
Client Site Description: Professional Website
Template Chosen: Brine
Why did you choose that template?: I have heard Meg talk about the Brine family of templates and how diverse they were, boy she was right!
What was the Client's Objective?: To expand their existing Squarespace landing page into a website where they can showcase services and start blogging regularly.
Tell us a bit about the design process?: Since we also worked together on their rebrand we really wanted to highlight that as well as style the site to position them as experts in their market. Since we decided to use stock images of desert landscapes and architecture we added the same filter to bring cohesion to all of the images.
How did you help the client differentiate their business through design?: We really wanted to separate them from competitors in their market as well as stand out to potential clients. We achieved this by using a sophisticated color palette and sprinkled elements of their new branding throughout the site.
Is there custom development? What about custom added CSS? Can you tell us why you did or did not use these edits?: We didn't need any for this site, we used good old content blocks!
What are the top three creative features you used in the design?: 1. On the home page we set up a scrolling testimonial section by adding a summary block with the testimonials in a blog.
2. The services page has a lot of content that they didn't want to pair it down so I used image blocks to break up the offerings and make it more visually dynamic.
3. The footer also has a lot of content but it is all necessary so it was fun to find a creative way to incorporate it all in there.
Anything else you want us to know about the site?:
Vendors used?: Copy Writer: Katarina Alaupovic